citare
How it works

How Citare works

Citare measures your brand's visibility across 5 AI search engines — ChatGPT, Google AI Overview, Gemini, Claude, Perplexity — alongside a complete Ahrefs-class SEO suite. Seven steps from signup to weekly tracking. Free tier covers 1 project, 20 tools, and monthly Brand Radar dispatch.

The 7-step flow

From paste-your-domain to per-platform surface rates with named- competitor benchmarks. Most teams complete the first 5 steps in 15 minutes.

1

Sign up — 30 seconds, no credit card

Email or Google sign-in. Free tier active immediately: 1 project, 20 free tools, monthly Brand Radar dispatch, full read-only access to all dashboards. No CC required.

2

Add your domain — 1 click

Paste your domain (yoursite.com). Citare auto-derives your project name + slug, crawls your homepage and 30 priority pages, classifies content (homepage / about / product / pricing / FAQ / location / comparison), and builds the Knowledge Graph that drives Brand Radar dispatches.

3

Connect data sources (optional but high-leverage)

Google Search Console for organic search data (clicks + impressions + position per query). Bing Webmaster Tools for ChatGPT-side index health. Both are OAuth or API-key paste, with refresh-token encryption (AES-GCM 256). Initial 28-day backfill runs automatically.

4

Pick ICPs — clone from 31-template library or build custom

Brand Radar runs persona-anchored query dispatches. Pick from the 31 seed personas across D2C / healthcare / real-estate / B2B SaaS / education / travel / fashion, OR build a custom persona from a single freeform paragraph (Sonnet drafts a structured shell). Most brands ship with 3-5 ICPs.

5

Approve your Query Guide — Sonnet drafts, you edit

Citare drafts a per-project Query Guide (markdown) covering your brand's category queries, comparison queries, branded queries, and recommendation queries. Edit in-app, lock the version, and Brand Radar dispatches against this Query Guide weekly (Pro+) or monthly (Pulse).

6

First Brand Radar run — 10 queries × 5 platforms × ICPs

Citare dispatches your Query Guide against AIO (screenshot + Haiku-vision parse), ChatGPT (OAI-SearchBot + Bing-grounded), Gemini (stealth UA detection via direct render), Claude (Brave-grounded + UA verification), Perplexity (own index + citation-first attribution). Results parsed into per-platform surface rates, citation context, named-competitor benchmarks.

7

Weekly tracking — what's moving, what's not, what to fix

Dashboards refresh on cadence (monthly on Pulse, weekly on Pro/Agency, daily on Enterprise). See per-platform surface rate trends, share-of-voice shifts, citation-context changes (recommended vs passing reference), competitor movement. Brand Radar's weekly Opus-generated report names 3 specific recommendations with implementation paths.

What's inside the platform

Two jobs under one subscription: traditional SEO suite + AI search intelligence. Same IA as Ahrefs (so existing Ahrefs users slip right in) plus Brand Radar that Ahrefs doesn't have.

Job 1 — Traditional SEO suite (Ahrefs-class)

  • Site Explorer Domain organic traffic + backlinks + referring domains
  • Keywords Explorer Volume, KD, CPC, SERP overview, AIO presence
  • Rank Tracker Daily ranks across Google + AI engines, geo-seeded
  • Site Audit 250+ checks · Tech SEO + JSON-LD + Core Web Vitals
  • Content Explorer What's working in any niche by domain or query
  • Backlinks DB Vendored + on-demand refresh via DataForSEO

Job 2 — AI search intelligence

  • Brand Radar Persona-anchored monitoring across 5 LLM engines
  • Citation tracking Which URLs LLMs cite when recommending you
  • AIO screenshot parse Robust to class rotations + DOM swaps
  • Share of voice Brand vs competitor weight per engine, over time
  • GEO tooling llms.txt, JSON-LD, bot UA, citation scorer — 19 free tools
  • MCP server + API LLM-native + REST access for agents and pipelines

Plus — first-party visitor analytics

  • Web Analytics Cookieless, GDPR-clean pageview tracking — 1.5KB snippet, zero cookies on visitors
  • Bot Analytics Which AI crawlers actually hit your site — GPTBot, ClaudeBot, PerplexityBot, Googlebot, OAI-SearchBot

Frequently asked questions

How is Brand Radar different from Profound, Otterly, or Brandwatch?

Three structural differences. (1) Coverage: Brand Radar runs against all 5 platforms (AIO + ChatGPT + Gemini + Claude + Perplexity); most alternatives cover 1-3. (2) Persona-anchored dispatch: every query runs with explicit persona context to capture audience-specific visibility gaps. (3) Citation context classification: we parse recommended / compared favorably / cited as authority / passing reference — not just mention count. Plus Citare ships the full Ahrefs-IA SEO suite alongside, not just AI search.

How does the AIO measurement actually work?

AIO content is not exposed via Google's API — it has to be captured from the live SERP. Brand Radar uses Cloudflare Browser Rendering + Playwright to screenshot the AIO answer block from geo-seeded SERPs, then routes the screenshot through Haiku's vision API for structured extraction (cited URLs, brand names, answer text). Robust to AIO DOM swaps because we don't parse class names — we read pixels.

How often does Brand Radar refresh?

Cadence depends on tier. Free: monthly dispatch. Pulse ($35/₹2,999): monthly. Pro ($119/₹9,999): weekly. Agency ($299/₹24,999): weekly × up to 10 ICPs. Enterprise ($1,200+/₹99,999+): daily. All tiers include historical archive for trend analysis.

Can I import my keyword lists from Ahrefs or Semrush?

Yes — CSV upload supported. Drop your Ahrefs/Semrush export, map your columns, and Citare ingests with full historical data preserved. Most teams complete the migration in under 15 minutes.

Do you support INR / Indian pricing?

Yes. INR pricing native via Razorpay (UPI, NetBanking, Cards). GST invoicing included. Pricing auto-detects by IP — Indian visitors see ₹ pricing on /pricing; you can also toggle currency manually. Tier pricing: Free ₹0, Pulse ₹2,999, Pro ₹9,999, Agency ₹24,999, Enterprise from ₹99,999.

What's the MCP server for?

Citare's MCP (Model Context Protocol) server exposes 37 tools that Claude, Cursor, Windsurf, and other MCP-compatible agents can call directly. Run a Brand Radar dispatch, fetch keyword data, check a URL's citation readiness — all from inside your agent. MCP gates at Pro tier and above. Ahrefs gates MCP at Enterprise, which is one of the key differentiation lines in /vs/ahrefs.

What if I just want the free tools, no signup?

Use them. 20 free tools at /tools — llms.txt generator, AI bot UA detector, JSON-LD inspector, citation scorer, sitemap checker, keyword rank checker, SERP checker, and 13 more. No signup, no rate limits beyond reasonable per-IP. The free tools are how most users first encounter Citare.

How long until I see results in Brand Radar?

First dispatch runs within minutes of signup. Initial surface rate baseline is established in the first run. Trends become meaningful at 4-8 weeks (Pro+ weekly cadence) or 2-3 months (Pulse monthly cadence). The actions you take to lift surface rate typically register in 4-12 weeks depending on the lever (robots.txt fix = 4 weeks; schema deployment = 8-12 weeks; original research = 8-16 weeks).

Start free — first dispatch runs in minutes

Free forever for 1 project + 20 tools + monthly Brand Radar dispatch. Upgrade when weekly cadence or 10-ICP scope matters.

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