Citare Tools · Free
JSON-LD Generator
Pick a schema type — Organization, LocalBusiness, Article, or FAQPage — fill the form, and copy paste-ready JSON-LD validated against schema.org.
Free. No signup. Cached 24h.
Frequently asked
Which schema types should I generate for my site?
At minimum, every site should have Organization schema on the homepage (or LocalBusiness if you have a physical address) — this tells AI tools your brand name, logo, and canonical URL, which feeds AI citation snippets. Add Article on each blog post and FAQPage on FAQ pages. The Citare generator covers all four schemas; pick the one that matches the page you're adding schema to, fill in the fields, and paste the output into your page's <head>.
Where does the JSON-LD <script> tag go?
Inside the <head> of the page that the schema describes — not in a global layout (because schema is page-specific). Wrap the generated JSON in <script type="application/ld+json">…</script>. Modern frameworks (Next.js, Nuxt, SvelteKit) all have ways to inject per-page <head> elements; on raw HTML, just paste the <script> tag into the <head>.
Will this JSON-LD give me rich results in Google?
Maybe. Schema.org validity (which Citare verifies) is necessary for rich results but not sufficient. Google has additional opinionated requirements per result type — image dimensions for Article, offer.price for Product, aggregateRating with reviewCount for ratings, etc. Use Google's Rich Results Test to verify rich-result eligibility after pasting our JSON-LD. Even without rich results, valid JSON-LD makes AI citation snippets richer and more accurate.
How is FAQPage schema different from just writing an FAQ in HTML?
FAQPage schema tells AI tools and Google: 'these specific question-answer pairs are the canonical FAQ for this page.' AI tools (ChatGPT, Claude, Perplexity) ground answers directly from the schema, which often produces more accurate citation snippets than parsing prose. Google may surface the Q&As as expandable accordions in the SERP. One requirement: the question and answer text MUST match the visible on-page content verbatim — Google penalizes schema that doesn't match the visible HTML.
Does adding JSON-LD slow my page down?
Negligibly. A typical JSON-LD block is 0.5-2KB of text in the page source — orders of magnitude smaller than your CSS or JS. It's parsed once by crawlers, never by browsers (it doesn't affect rendering). The only real cost is the small payload increase; for SEO + AI citations the benefit far outweighs that cost.